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View Article  Top 10 e-commerce developments

According to the experts, Google is the most signtificant development in e-commerce since the White House issued the original e-commerce framework 10 years ago. While I believe the new Web 2.0 phenomena is equally significant, I have to agree.

The Top 10 developments in e-commerce were ranked by 75 policy and industry experts from a wider list of developments chosen by the the Software & Information Industry Association (SIIA). SIIA is a trade association representing more than 800 software and digital content companies including AOL, Adobe, IBM, Macromedia, McAfee and many others (although strangely enough, not Microsoft).

The Top 10 develoments are all significant. In fact, I can’t find anything wrong with or missing from the list. Not only are they significant, they’ve all significantly impacted all (most) of our lives.

Read the full article: Top 10 e-commerce developments (Content Matters).

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View Article  Podcasting: Is anyone listening?

If a geek records a podcast, and no one downloads it, does it make a sound?

Just like the rhetorical “tree in the forest” we do know that podcasts are heard, mostly by nerds and younger enthusiasts, but they are comparably quiet when compared to other social media such as blogs, wikis and social networking.

A recent study by Bridge Ratings has found that only about 1% of the U.S. population listened to podcasts last year. Unfortunately, the real figure is likely much lower as this number comes from a number of interviews conducted with a “podcast panel.”

Want to test the theory yourself? Try asking 100 friends and family if they listen to podcats and I’ll bet, with the exception of 20 and early 30 somethings, the vast majority will never have heard of a podcast.

Read the full article: Podcasting: Is anyone listening?

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View Article  The most important emerging technologies

Forrester Research asked 15 of the largest interactive marketing agencies (think web designers and online marketing companies) to rate the most important emerging technologies for impacting their design practices (see The Emerging Technologies That Matter Most To Interactive Agencies). Their top answer: mobile devices.

Other top emerging technologies of the 30 mentioned:

• Online video
• Ajax
• Social networks

Continue reading "The most important emerging technologies" (Content Matters) 

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